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Search Engine Optimization |
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The Search Engine Optimization area is, probably, one of the most controversial and fraudulent in the Internet business. You may find thousands of companies eagerly wiling to sell you a submission to hundreds of search engines (even for free!) and guaranteeing top-five positions on Google or Yahoo. Those people may even claim to send you 50,000 visitors next week. The truth behind the SEO miracles is something completely different:
- SEO is a complicated process involving a high degree of expertise in many related areas, from the website’s architecture to the market behavioral analysis;
- SEO is a methodical and lengthy routine that usually requires months to get some visible results
- Not all the sites can be placed on the top of search results. If the site’s structure is poorly designed, or its content does not comply with certain strict guidelines, the SEO task may become hardly doable
- The SEO strategies and techniques fully depend on the site’s business profile. What is highly effective for a real estate portal may be inapplicable for dating or eCommerce sites
- It is impossible to guarantee any top listings on the major search engines; only certain improvement of the search results can be achieved
- A professional SEO campaign implies continuous monitoring of the search results and changing its strategy over time
We, at ABC Web Group, provide SEO services exclusively for the sites designed and developed by us. The reason for that is simple: we can ensure a proper site architecture during its development and incorporate different proprietary SEO techniques depending on the site’s main focus. Our SEO services include:
- a SEO ready structure embedded into the developed site (a correct page hierarchy, dynamic meta tags for different pages, dynamic page titles and so on)
- a set of the proprietary techniques developed for our major segments – the real estate portals and eCommerce
- a dynamic keyword technique allowing a broader generic SEO exposure
- an automatic conversion of dynamic pages into static ones
- an enhancement of the dynamic page links, for example, hiding session IDs
Examples of our SEO results:
CreativeCrafthouse.com: the top listing position on Google on
“wholesale brain puzzles” or “wholesale brain teasers” searches
Sellhouse.com.au: top 3-5 positions on Google on various property searches like
“house for sale Bella Vista NSW”, “unit for rent Glenwood NSW”, “apartment for sale Glenhaven NSW”, “home for sale Dural NSW” etc.
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